This is the first of what is hopefully going to be an ongoing series of articles where we highlight the way one of our customers is using Blogzerk for their business, club, or other use.
To kick it off, we are profiling RAM Radio. I asked Pam of RAM Radio some questions about the blog and using Blogzerk:
Is this a personal or business blog?
Business
What is the primary purpose of your blog?
Internet radio station
[ed. note: available on iTunes and Live365, see RAM Radio for more info.]
Who is your target audience?
Listeners of RAM Radio and potential listeners
What makes Blogzerk worth paying for?
Scalability. There seems to be nothing I can't do with the blog. It looks beautiful right out of the box, however it is very easy to create your own style. The posting interface is very intutive. It's perfect for the beginner right up to the more experienced developers. Forums are very helpful and Blogzerk staff are open to enhancement suggestions.
You are using your blog as your primary web site. What were your reasons for using the blog instead of a standard web site and what are the benefits?
My partners are not familiar with HMTL and Blogzerk lets them update pages easily, yet it allows me the freedom to create. There really isn't any limit on what you can do with the software.
Approximately what percentage of your visitors are via RSS compared to a browser? Do you promote the RSS feed or the subscribe via email feature of your blog?
Honestly I don't know what percentage of visitors are via RSS. I don't have many subscribers, but I have seen my content used on various sites via RSS. It has been great promotion for the bands and our station. RSS is a vital component to RAM Radio.
[ed. note: this month, approx. 33% of the visitors to this blog were via RSS]
Is there anything else you'd like to say about your blog, RAM Radio, etc?
As an independent internet radio broadcaster, my time is very precious since I am involved in all aspects of running the station. Blogzerk is a blessing because it organizes the pages automatically and is easy to update. I do not get bogged down with maintaining the website at all. I have the freedom to focus on the station's growth instead.
Pam's blog is a good example of how to use your blog as a web site and shows how easy Blogzerk makes it to create and update your blog's content.
If you have a Blogzerk blog and would like to be featured here, please send an email to info@blogzerk.com.
